Palm Beach’s iconic skyline is about to welcome a breathtaking new addition: South Flagler House. Poised along the shimmering Intracoastal Waterway, this visionary development by Related Ross is not merely redefining luxury—it’s reimagining the entire fabric of coastal living in South Florida.
At the nexus of timeless design and modern grandeur, South Flagler House is the first residential building to break ground in Florida by the legendary Robert A.M. Stern Architects. Known for crafting some of the most coveted residences in Manhattan—15 Central Park West and 220 Central Park South among them—RAMSA brings its signature aesthetic of classic elegance and contextual architecture to West Palm Beach. The result: twin 28-story towers that rise like sculptures from the shoreline, seamlessly merging prewar New York sophistication with the luxurious vibrancy of Palm Beach Island.
“We wanted to create something that felt like it had always belonged here—something dignified, graceful, and enduring,” said Paul Whalen, Partner at RAMSA. “South Flagler House is inspired by the great apartment houses of the 1920s and ’30s, but it’s reinterpreted for today’s lifestyle and this spectacular waterfront setting.”
The building’s twin towers rise 28 stories, their silhouettes inspired by both Art Deco verticality and Mediterranean Revival richness—a nod to Palm Beach’s architectural history. The façade is clad in hand-selected limestone and painted stucco, exuding a warmth and permanence rarely seen in contemporary towers. Deeply set windows, elegant cornices, and tiered setbacks create a rhythm and refinement that feel more akin to a landmark than a new development.
Inside, the level of detail continues. Interiors by Pembrooke & Ives balance modern luxury with subtle nods to classicism—think grand entry galleries, custom millwork, oversized French doors, and expansive great rooms that flow effortlessly onto deep private terraces. Many of the 103 residences offer floorplans exceeding 5,000 square feet, with ceiling heights soaring up to 13 feet and unobstructed views of the Atlantic Ocean, Palm Beach Island, and downtown West Palm Beach.
Pricing for these ultra-luxury residences begins at approximately $6 million, with select penthouses and estate-style homes commanding $73 million. The building has already drawn interest from a global cohort of discerning buyers—many of whom view South Flagler House not just as a residence, but as a legacy asset. Sales are being led by Suzanne Frisbie of The Corcoran Group, in collaboration with Corcoran Sunshine Marketing Group, ensuring a tailored approach to meet the needs of prospective buyers.
“This isn’t just about building homes—it’s about crafting legacy,” said Ken Himmel, President of Related Ross “South Flagler House is a once-in-a-generation opportunity to create an architectural landmark that reflects the sophistication and discretion of the Palm Beach lifestyle.”
With 50,000 square feet of curated amenities, the property feels more like a private club than a condominium. Residents can enjoy a full wellness suite with spa and treatment rooms, a 25-meter lap pool with cabanas, hot tub, a world-class fitness center, pickleball court and lounge, golf simulator, business center, a waterfront restaurant, private screening room, library, children’s play suite, and even a game lounge complete with vintage arcade machines. A dedicated concierge team and valet services ensure every detail is seamlessly handled.
The location itself is just as compelling. Positioned directly on the Intracoastal, residents are moments away from Worth Avenue, the Norton Museum of Art, the Ann Norton Sculpture Gardens, and Palm Beach’s finest dining and social clubs. Yet the site retains a quiet, residential charm—offering both privacy and proximity.
“Palm Beach has always drawn those who appreciate quality, beauty, and tradition,” said Stephen M. Ross, CEO and Chairman of Related Ross, Founder of Related Companies and Owner of the Miami Dolphins “South Flagler House is a tribute to those values. It’s a building that will stand the test of time—architecturally, culturally, and financially.”
With occupancy slated for 2027, South Flagler House is well on its way to becoming one of the most prestigious residential addresses in America. For ultra-high-net-worth buyers seeking permanence, prestige, and prime waterfront living, this is not simply a place to live—it is a place to belong. For more information on this timeless waterfront masterpiece please visit https://www.southflaglerhouse.com/
