Business

How Switching to VoIP Can Benefit Your Business

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Switching from legacy phone lines to VoIP is more than a tech refresh. It is a chance to simplify operations, improve customer experience, reduce costs, and prepare for changes in the national telecom infrastructure. With a clear plan, your team can move fast without disrupting daily work.

Understand The Case For VoIP

VoIP routes calls over your data network, which means you can manage numbers, features, and analytics from one place. 

It scales up or down quickly and integrates with chat, video, and CRM, so customers reach the right person sooner. Costs are predictable, and new sites come online without waiting for copper lines.

Map Users, Numbers, And Call Flows

List every number, team, and queue, then sketch how callers should move from greeting to resolution. 

Many organisations discover unused lines, duplicate mailboxes, and slow transfers at this stage. Your project checkpoint should verify business readiness for PSTN switch-off, and you finalise porting dates and auto attendant scripts. Close by naming owners for each queue and setting clear success metrics.

A short pilot run helps confirm that each path works the way you expect. Test common scenarios like billing questions, emergency requests, and after-hours routing to spot bottlenecks early. 

Ask frontline staff to note where callers get stuck or repeat information so you can streamline prompts. 

Clarify The PSTN Timeline And Risks

Across the UK, communication providers are retiring the Public Switched Telephone Network and replacing it with fully digital services. 

Government guidance explains that the analogue network will be withdrawn and firms should upgrade to IP or mobile-based products to avoid service loss. If you rely on alarms, lifts, payment terminals, or fax lines, treat them as in scope and plan replacements now.

Plan Your Network And Power

Voice quality depends on the path packets take. Start with a quick network assessment, prioritising business-critical sites and remote hubs. 

Reserve bandwidth for real-time traffic, allow quality of service on switches and routers, and segment voice devices where practical. Add battery backup for internet gear so phones work through shorter outages, and document a simple power fail plan.

Choose The Right Features For Your Teams

Start with needs, not a feature catalog. Sales may want click-to-call and call recording tied to the CRM. Service desks may need skills-based routing, SMS, and callback. 

Field teams benefit from softphones on managed mobiles and location-aware hours. Pick one reporting view per leader so people focus on a few metrics that change behaviour.

Prepare For Continuity And Compliance

Phones are a lifeline, so design for graceful failure. Use at least one of the following and test monthly.

  • Automatic reroute to mobiles if an office loses internet
  • Overflow to a backup queue during peak hours
  • Number hosting in multiple regions for resilience
  • Recorded announcements that update in minute

Compliance matters too. Retention, monitoring, and consent rules vary by industry, so document who can access recordings, how long you keep them, and how to respond to data requests.

Train People The Way They Work

Keep training short and role-based. Show a receptionist how to transfer, park, and page. Show a manager how to read the live wallboard and coach from call recordings. 

Give every user a two-page quick start with call handling, voicemail, and softphone setup. Offer drop clinics in the first two weeks so questions are answered quickly.

Test, Pilot, And Roll Out In Waves

Run a pilot with one site or team, then fix the top three issues before expanding. Port numbers in controlled batches and validate each queue with real calls, not just test tones. 

Use a go-live checklist for day one and a short survey on day three to capture friction and details that are fresh.

Modernise Connected Devices

Non-voice lines often hide in plain sight. Replace analogue alarms, lift phones, and point of sale lines with certified IP or cellular options and confirm failover paths with suppliers. 

Where you must keep an adaptor, label it clearly, record the wiring, and schedule a full replacement on your roadmap.

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Measure Outcomes And Keep Improving

Success shows up in service quality and team time. Track speed to answer, first contact resolution, average handle time, and missed call rate. 

Review weekly in a 15-minute standup, agree on one tweak, and ship it within 48 hours. When a metric improves, document the change and make it standard.

A VoIP migration does not have to be disruptive. Align the plan with clear business goals, fix the network basics, and roll out in waves with honest testing. 

Keep teams focused on simple call flows and practical training, and you will lift reliability and customer experience and future-proof your phones for the digital era.

Allen Brown

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